CALEO (2025)
DATE | APRIL 2025 |
CATEGORY | BRANDING |
LOCATION | DÜSSELDORF |
CLIENT | SELF INITIATED |
DESIGN | NICO SCHRÖDER |
PHOTOS | NICO SCHRÖDER |
This is a refresh of my previous Caleo (2017) project. The typefaces have been changed to Clarendon Graphic and Radio Grotesk. Caleo® is the modern reinterpretation of a natural wax – night candle. The idea is, to preserve the traditional interaction of mankind with light, by sparing the product of any buttons. Every traditional and sensual function of a night candle got reworked into more modern and contemporary features – all combined into one product. The lamp serves as a portable aroma diffuser, giving you romantic lighting together with soothing and refreshing fragrances by evaporating essential oils. Caleo enhances your mood, helps you concentrate during work or study, helps you to fall asleep or provides you with a general relaxing and healthy atmosphere.
The process of choking the flame of the candle with a candle snuffer is long forgotten and not used anymore. The ring now has the function of the candle snuffer and by moving it down the main tube you enlighten the lamp.
ABOUT Nico Maurice Schröder is an Art Director based in Essen, NRW Germany who works in the fields of visual identities, publications, products and signage systems. Nico is currently working for Meiré Meiré. | CONTACT Nico Maurice Schröder M.A. Art Direction & Graphic Design Krablerstaße 25, 45326 Essen Northrhine-Westfalia, Germany info@nico-schroeder.com Tel: +49 157 89 05 7475 @nicomauriceschroder |
ABOUT Nico Maurice Schröder is an Art Director based in Essen, NRW Germany who works in the fields of visual identities, publications, products and signage systems. Nico is currently working for Meiré Meiré. | CONTACT Nico Maurice Schröder M.A. Art Direction & Graphic Design Krablerstaße 25, 45326 Essen Northrhine-Westfalia, Germany info@nico-schroeder.com Tel: +49 157 89 05 7475 @nicomauriceschroder |